Veille est le fruit d’un travail de recherche approfondi destiné à explorer la problématique suivante : peut-on considérer, aujourd’hui, que la communication sur la contraception féminine en France soit suffisante?
Suite aux résultats obtenu lors de cette recherche, j’ai créé un site immersif et interactif destiné à faciliter l’accès à l’information sur la contraception intitulé jesuisjechoisi
Découlant de mon Mémoire, ce projet a été soutenu par le centre de documentation du Planning familial.
Veille" is the result of in-depth research aimed at exploring the following question: can communication regarding female contraception in France today be considered sufficient?
Stemming from my thesis, this project was supported by the Planning Familial (Family Planning) documentation center.
UI UX DESIGN & SOCIAL MEDIA
I developed an immersive, interactive website, *jesuisjechoisisis*, to make information about contraception more accessible. At the same time, a social media campaign was launched to draw a new audience to the site and to the *Planning Familial* (Family Planning service).
EVENT
To wrap up the project, a 6m² stand was set up at the E-art sup school, featuring the website as the main attraction. The stand’s design was carefully planned to pique the audience's curiosity and effectively engage the target demographic: displaying various contraceptive methods on the walls sparked numerous questions, which were answered via the website. Distributing flyers, candy, and various promotional items helped capture attention. Individually wrapped condoms serving as business cards rounded out the experience, leaving a unique memento.